Johanna Ortiz was founded in 2003 in Cali, Colombia. For twenty years, the JO brand has grown organically and sustainably, stitch by stitch, collection by collection, and most importantly, person by person. The brand has developed an exclusive design language from a foundation based on the power of the feminine and a celebration of the exquisite. Precise in construction and exuberant in spirit, every piece is a testimony to the JO aesthetic.