1950s Original Belgian Advertising Poster, Henin & Co

Details

Description

Date: 1950s
Size: 31.75 x 41 inches
Artist: Nory

About The Poster:

This charming poster was created for the clothing … Read more Date: 1950s
Size: 31.75 x 41 inches
Artist: Nory

About The Poster:

This charming poster was created for the clothing retail store Henin & Co in the early 1950s. It perfectly embodies the mid-century modern illustration style with its inventive design.

Henin & Co is a Belgian clothing store that specializes in ready-to-wear, accessories, perfumes and other fashionable items with a selection of over a hundred labels. They are located in Ciney, a small town in Belgium where they have been in operation for over 50 years.

This rare poster is in excellent condition and ready to be framed.

About the Artist:

Born in 1924, Nory was a Belgian musician and illustrator. He was best known as the unofficial art director of the Hot Club de Belgique, a jazz club said to have united the Belgian jazz scene from 1939 til the mid-60s.

While little is known about him, Nory was a prolific illustrator who worked in publishing and advertising for most of his career. He first began as an intern in Paris during his teenage years before going back to Belgium to complete his studies. A jazz musician himself, Nory was heavily involved in the Belgian scene and would often produce promotional material voluntarily. Because of his humourous and modern style, Nory's work directly rivalled that of Peter De Greef, the most prominent jazz illustrator in Belgium at that time. It was his work for the Hot Club de Belgique that landed him a job at the publicity agency Bodden & Dechy, where he directed the drawing office and produced this beautiful poster for Henin & Co.

His work was featured in multiple magazines and advertising campaigns and won him the Russel award in 1953 and the first price in the Pan American Airways poster competition in 1958. He passed away at a young age in the late 60s of appendicitis. See less