The company was born as a family business with Lorenzo as the creative director in charge of design and aesthetic decisions, but it is growing fast while trying to maintain a personalized approach and attention to detail. Lorenzo’s art history background shapes his intellectual international style. He is keen on designing it all, from lamp shades to rugs, viewing a given project as a whole rather than approaching it piecemeal.
Projects vary from hotels in NY, Ibiza and continental Spain, to private homes including beachside villas in the south of France or Spain to urban apartments in NY, Barcelona and Madrid.
Lorenzo´s favorite aspect of the job is designing. Whether it be rugs for The Rug Company or his own fabric and wallpaper collection for Gaston & Daniela. Incidentally, the 4th collection of fabrics, wallpapers and trimmings is coming soon ! He is currently dedicated to designing and furnishing his country house which will surely become the epitome of his interior design style.