Franz Lenhart Modiano Art Deco Advertising Lithograph Print Poster 1935 XIII Large

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Franz Lenhart Modiano Cigarette Art Deco Advertising Lithrograph in Color Print Poster 1935 XIII
Original Vintage
Own a Piece of … Read more Franz Lenhart Modiano Cigarette Art Deco Advertising Lithrograph in Color Print Poster 1935 XIII
Original Vintage
Own a Piece of History with this Fantastic ART.
Own one of the RARE ones of his !
This is a Deco Beautiful Gasby style woman in the 30s Smoking a Cigarett
e..A woman of her times. .
Franz Lenhart 1898-1992 Italian Artist Known for his art deco and travel and advertising lithograph in color print posters
This is a 1935 XIII featuring a Art Deco Woman in a Garbo Art Deco apparel smoking a cigarette .
Text at the bottom: "AFFISSIONE AUTORIZZATA DALLA R. QUESTURA DI TRIESTE IN DATA 21 MAGGIO 1935-XIII". This roughly translates to "Posting authorized by the Royal Police Headquarters of Trieste on May 21, 1935-XIII".
The "XIII" refers to the 13th year of the calendar in Italy (1922 + 13 = 1935), a system Mussolini implemented
Reproductions typically will not have these details .
This indicates that the poster was officially approved for public display by the Italian authorities in 1935 during the Fascist regime (the Roman numeral XIII refers to the 13th year of Mussolini's rule, starting from 1922).
This authorization stamp was a legal requirement for advertisements and posters to be displayed in public spaces, especially in cities like Triest
Poster is about 39 1/8 x 55 in a glass wood frame 42. 58 inches
Foxing on outside border
Wood frame is scuff and Could be repainted if needed. Glass is Fine.
Please ask for more pictures or a video. If needed.
Has not been removed from frame . Has wood board on backing . Needs brown paper backing or not.
Hanging in my own home to the next owner.
One Sold Poster Auctions International sold a 30s Modiano poster by Franz Lenhart for $18,750 during their Rare Posters Auction #93 on July 11, 2024
This is an investment. That will only go up in value.
References :
"Italia che Cambia" is a notable book or catalog .Page 216 Lenhart's "Modiano" poster as part of an analysis of Italian cultural and advertising shifts during the 1930s.
Crouse/Deco, p. 218 Crouse Art Deco Poster Collection specifically highlights Lenhart's "Modiano" work, illustrating its place in 1930s Art Deco design.
Manifesti Italiani, Pg 124 is a seminal work cataloging Italian posters focuses on Franz Lenhart and his contribution, particularly the "Modiano" poster, as a cornerstone of Italian poster See less