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Fashion entrepreneur Natalie Bond Bloomingdale brings her singular sense of style home, outfitting her chic Bel Air property with a sophisticated palette, exceptional furnishings, and runway-ready accessorizing.

Natalie Bloomingdale
Natalie Bloomingdale. Photo: Morgan Pansing

As the brainchild of Natalie Bond Bloomingdale, The SIL is one of a kind—quite literally. Short for “Stuff I Love,” the online fashion incubator is a place for the former publicist to shine a light on up-and-coming designers and showcase pieces you can’t buy anywhere else. The young mogul applies this same M.O. to creating her home as well, making her a perfect client for interior designer Amy Meier. The results are serene and irresistible, at least from a shopping devotee’s perspective. “Amy is so naughty,” Natalie says. “She knows exactly what I have to have—and nails it every time.” 

Natalie Bloomingdale
Photography by Joe Schmelzer; Styled by Stephen Pappas; Interior Design by Amy Meier

Meier, who works deftly with neutral tones and well-curated dramatic flourishes to create intriguing rooms, was a perfect palette partner for Bloomingdale’s aesthetic. In lieu of look-at-me color stories, it’s bold silhouettes, indulgent textures, and thoughtful accessorizing that do the talking. Skirted swivel chairs, curvy sofas, and vintage casegoods bubble with cocktail party-ready personality. “They just don’t make things like they used to, do they?” Bloomingdale says. And while the fashionista’s Bel Air pad is outfitted in an inventive mash-up of the classic and contemporary pieces that she loves, it’s Meier’s expert editorial eye and gift for crafting cohesive spaces that allow it to coalesce so sublimely. 

Photography by Joe Schmelzer; Styled by Stephen Pappas; Interior Design by Amy Meier

Inspired, impeccable pairings, like a pale pink onyx vanity and delicate gold chair in her bedroom’s dressing area, along with tailored window treatments, scenic wallpaper, and a tree lamp with feather fronds in the living room, give the house an air of polished whimsy that lets the Texas-born entrepreneur’s individuality shine.

“My approach to art and design is much like my approach to fashion: I have to feel drawn to [and] moved by the piece—it has to have meaning,” she says. “I gravitate toward the unique, the unfamiliar. I’ve always marched to the beat of my own drum.”

Shop the full curation of pieces inspired by Natalie Bloomingdale’s home from the latest issue of our print publication, Magazinish. To read all of Magazinishclick here.

Lead image: Photography by Joe Schmelzer; Styled by Stephen Pappas; Interior Design by Amy Meier

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January 23, 2023

Dennis Sarlo is the executive editor of Chairish and a lover of all things design-related. Prior to joining the team, he served as the executive editor of Dering Hall and was the first site director of Architectural Digest. He was also part of the founding team of travel startup Jetsetter. He lives in New York.