70s Chanel Bracelet Seal Charm Double C CC Gold Plated Logo Coco Vintage

Details

Description

This vintage Chanel seal charm bracelet is from the mid-70s (circa 1971-1980). It belongs to a celebrated era of Chanel … Read more This vintage Chanel seal charm bracelet is from the mid-70s (circa 1971-1980). It belongs to a celebrated era of Chanel costume jewelry following Coco Chanel’s death.

The heavily gold-plated bracelet is composed of oval medallions centered with cc logos and ending with a dangling charm that is the Chanel seal of interlocking CC. The dangling charm is a gold-plated, multi-tiered architectural charm inspired by classic French desk accessories
Following Chanel’s death and Alain Wertheimer’s takeover of the company, markings on Chanel costume jewellery radically changed. Pieces still bore the CHANEL stamp, but it was enclosed in a stamped circle with copyright and registered trademark stamps in the upper left and upper right corners of the circle, respectively. “Made in France” was also stamped in the lower half of this circle as in this bracelet.

Also, for the first time, pieces began to bear the interlocked “CC” logo, stamped between “Chanel” and “Made in France”.

This is an incredibly rare, authentic Chanel “Seal” charm bracelet designed by Coco herself. The collection showcased 24k gold-plated double-sided interlocking CC medallions paired with a beautifully structured, dangling tiered architectural charm.
The seal is a three-tiered stacked structure that tapers toward the top
Intricate vertical fluting and ribbed textures along each tier
A twisted rope bail that connects it securely to the spring ring closure of the bracelet
Bracelet length 7” x Width 0.6 inch
Style Notes: This vintage Chanel bracelet is a bold, nostalgic statement piece that anchors an outfit. Its chunky structure, oval logo medallions, and elaborate central drop charm bring an instant element of high-fashion luxury to your look. Here are ways to style this iconic piece:
Monochromatic Contrast
The Look: Pair it with an all-black or all-white outfit.
Why it works: Dark or bright monochrome surfaces allow the warm, polished finish of the gold plating to stand out sharply.
Pieces to try: A black turtleneck knit top, a sleek satin slip dress, or a tailored white linen button-down shirt.
Textured Layering
The Look: Mix the bracelet alongside other complementary wristwear.
Why it works: Stacking the bracelet helps it lean into a curated, maximalist aesthetic.
Pieces to try: A thick, solid gold-tone cuff or a slimmer, minimalist chain bracelet on the same wrist. Keep your other arm completely bare to maintain visual balance.
Casual High-Low Styling
The Look: Contrast the heavy vintage luxury of the jewelry with relaxed wardrobe essentials.
Why it works: Elevating simple garments with distinct designer pieces creates an effortless, modern "street style" energy.
Pieces to try: A crisp white t-shirt tucked into dark wash denim jeans, completed with a classic neutral trench coat. Push up your sleeves to keep the bracelet fully visible.
French Riviera Evening
The Look: Draw inspiration from classic resort wear.
Why it works: Chunky gold coins and medallions pair elegantly with relaxed, vacation-ready textures.
Pieces to try: A neutral tweed blazer or a ribbed knit dress, paired with oversized tortoiseshell sunglasses.
Collecting Notes: This vintage Chanel seal bracelet is a highly coveted collector's piece due to its historic placement in fashion history, its association with iconic design leadership, and the signature craftsmanship of its era.
While variations of this design span from the late 1970s through the mid-1980s, these are the key reasons why it holds immense value among collectors:
The Transitional Era & Karl Lagerfeld: This specific style represents a fascinating historical pivot point for the fashion house. Pieces from this era either bridge the final years after Gabrielle "Coco" Chanel's passing in 1971 or mark the early, revolutionary 1980s collections designed under Karl Lagerfeld. Lagerfeld famously revitalized the brand by taking archival house symbols and blowing them up into oversized, dramatic statement jewelry.
Robert Goossens Craftsmanship: The heavy, molten-texture gold plating and ornate, historical wax-seal aesthetic are hallmarks of the legendary French goldsmith Robert Goossens. Goossens worked closely with Coco Chanel and continued to define the house's opulent costume jewelry style into the 1970s and 1980s, giving these pieces an authentic, high-quality couture finish.
Rich House Iconography: The bracelet serves as a wearable dictionary of Chanel's visual identity. It features repeating relief medallions stamped with the uppercase serif logotype, the iconic interlocking CC logo, and a distinctive hanging wax-seal desk stamp pendant at the clasp.
24K Gold Plating: Unlike modern luxury costume jewelry which is typically lightly flash-plated, Chanel pieces from this classic era feature a heavy, incredibly durable 24-karat gold plating over a base metal. This gives the bracelet its characteristic deep, warm gold hue and substantial, luxurious weight that does not easily degrade over time. See less